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Message: <blockquote data-quote="testos111" data-source="post: 1168923" data-attributes="member: 6200"><p>That's a strategy to be avoided at all costs. It'll just result in less conversions. In digital marketing, the more the number of steps you require your prospect to take, the lesser the conversions. Getting someone on to the page is one click and then expecting them to click on the wall post is again a very big step. Most of your prospects will never get to that stage. The only ad one should be bothered about in Facebook is which involves one click, like traffic ads where a click means they are looking at the product you are trying to sell. For the wall post, it'll be better to use boost post ad for that post. Golden rule of Fb or any advertising - ONLY ONE CLICK!</p></blockquote><p></p>