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<blockquote data-quote="Agrippa" data-source="post: 1168969" data-attributes="member: 12236"><p>I've started researching facebook advertising today and I'm looking for some advice.</p><p></p><p>Without going into too much detail I recently started a professional service business in my city. Right now I'm trying to get my name out there so that a.) anyone currently in need of my services calls me, and b.) in the future if someone needs my services they think to call me.</p><p></p><p>I played around with Google Adwords earlier but the cost-per-click in my industry and area was too high. Most of my competition does not have a facebook page or has a token one that hasn't been updated since it was created. </p><p></p><p>I've created a facebook page where I post a couple links a week to newspaper articles related to my industry. I also make a blog post every week that I share on my facebook page. I'm thinking that I can build some business through my facebook page since none of my competition is utilizing a facebook page.</p><p></p><p>I was thinking of boosting my blog posts to drive people to my website and also get some more likes on my facebook page. I would boost the post for 1 week and set my max budget to $60CDN. Is this a good strategy or am I just throwing my money away? Should I be doing a lot more research about digital marketing before I start spending money on it again?</p><p></p><p>Apologizes if I didn't provide any important information or if my post doesn't make sense. I've only been learning about marketing the past couple months.</p></blockquote><p></p>
[QUOTE="Agrippa, post: 1168969, member: 12236"] I've started researching facebook advertising today and I'm looking for some advice. Without going into too much detail I recently started a professional service business in my city. Right now I'm trying to get my name out there so that a.) anyone currently in need of my services calls me, and b.) in the future if someone needs my services they think to call me. I played around with Google Adwords earlier but the cost-per-click in my industry and area was too high. Most of my competition does not have a facebook page or has a token one that hasn't been updated since it was created. I've created a facebook page where I post a couple links a week to newspaper articles related to my industry. I also make a blog post every week that I share on my facebook page. I'm thinking that I can build some business through my facebook page since none of my competition is utilizing a facebook page. I was thinking of boosting my blog posts to drive people to my website and also get some more likes on my facebook page. I would boost the post for 1 week and set my max budget to $60CDN. Is this a good strategy or am I just throwing my money away? Should I be doing a lot more research about digital marketing before I start spending money on it again? Apologizes if I didn't provide any important information or if my post doesn't make sense. I've only been learning about marketing the past couple months. [/QUOTE]
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