New Dutch campaign: 'Let boys be boys'

Lime

Kingfisher
Agnostic
^ no they dont sell those.

The makers are SIRE, which stands for (in English) for the Ideological Commercial Society.

They make ideological commercial spots and broadcast them on both state tv and commercial tv and almost all major channels (NOS state tv channels), and RTL. They definitely are not some pant sellers.

SIRE = Stichting Ideologische Reclame. They say on their website to be an initiative from the 'communication sector' and say to have absolutely no ties with the government whatsoever.

They also made this:
containing the message 'talk about sex before your children see porn' whatever you may find from it.

And this one, against violence and mistreatment of ambulance people etc.



The last ones are both in English for a big part.

And not so much to contrast America and Europe but to point out differences within Europe.
 
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