They obviously don't care anymore about making money because this is going to sink the franchise. It's bad enough that they have a woman taking over as Bond...but a black woman? This won't even fulfil a male sex fantasy like the female super heroes do where sexy white women dress up in sexy costumes. This is an ugly black woman replacing one of the most likeable figures in movie history.
People will tune in for the sake of curiosity...but I bet most wait until it comes out on cable.